Paul & Joe Sister
Sophie had a passion for fashion and joined her family business “Le Garage” after completing her internship at Azzedine Alaïa. However, she launched her own brand soon after and named it after her two sons Paul and Joe. She broke away from the conventions of that moment after anticipating the market trends of the future. She is known for her vibrant, young, colorful collections. She has revived the black and white wardrobe and given a retouch to vintage. Paul & Joe brings spontaneity, freshness and a diverse spirit to its collection. Many boutiques and retails shops sell the collections of the brand. The brand has expanded into various units which include Paul & Joe Sister, Paul & Joe Femme, Paul & Joe Beauté, Paul & Joe Maroquinerie, Paul & Joe Homme And Paul & Joe Eyewear.